All agesAll skintypesAll stories

We are proud to be certified cruelty free, vegan, vegetarian and Halal.

Mineral products

Mineral products

List of benefits is endless, but let’s focus on the main ones:

  • Pure minerals mean you can use it on sensitive, acne-prone and rosacea skin.
  • It has fewer ingredients than traditional drugstore makeup products, which means there is lesser chance of skin irritation.
  • It comes from nature – 100% mineral.
  • It won’t clog your pores.
  • Coverage is buildable from light to full.
  • It is great for any skin type.
  • It is easy to apply – just a few quick circular motions and the flawless skin is achieved.
  • It is long lasting – one application in the morning and you are ready for a day ahead.
  • It offers natural, built-in SPF.
  • It is versatile – you can create any look you want.

Worth to know

It is much easier than it appears, but it takes a few important steps to achieve flawless, mineral look.

  • A high quality mineral product:
    • Look for mineral products from acknowledge manufacturers.
    • Take a look at the ingredients list: it should be short and there should be no talc, no additives, no perfumes etc.
    • Choose certified products.
  • A high quality kabuki brush is another key factor. Without kabuki brush you won’t be able to take advantage of all the benefits of mineral makeup:
    • It enables even application of mineral foundation.
    • It enables to use just a tiny amount of product for a single application
    • It won’t irritate your skin.
    • It blends perfectly with your skin tone leaving it flawless.

About us

a few facts about our brand and our company

  • Sampure Minerals is family-owned.
  • The brand was established in 2009 in Great Britain.
  • Our first product line was Instant Glow (and it is still a hit).
  • We love minerals, their benefits and versatile makeup you can create with it.
  • We are 100% cruelty free.
  • We are halal certified and vegan & vegetarian certified.
  • We are a multiple awarded brand.
  • Family run business means we believe in providing top quality to our customer
  • It also means we build strong and long-lasting relations with our distributors.

Sampure Minerals lookbook

Please check some looks you can achieve

with our makeup products.

Cruelty Free

Sampure Minerals believes that beauty should be cruelty free. We are proud to be Leaping Bunny approved. A global programme, Leaping Bunny requires cruelty free standards over and above legal requirements.

All of our own brand cosmetic and personal care products are approved under the Cruelty Free International Leaping Bunny programme, the internationally recognisable gold standard for cruelty free products. We adhere to a fixed cut-off date policy and proactively monitor our suppliers to ensure that our products continue to adhere to the Leaping Bunny criteria. Our supplier monitoring system is also independently audited.

For more information about Cruelty Free International, Leaping Bunny and Leaping Bunny criteria, please visit